For Johan, we developed a comprehensive campaign to introduce their latest tennis apparel line. Our approach combined creativity and strategy to highlight the brand’s unique blend of performance and style.
Our Work Included:
• Creative Direction: Designed visuals and storytelling that embodied the energy and sophistication of the collection.
• Content Creation: Produced dynamic photo and video content, capturing the clothing in action on and off the court.
• Social Media Strategy: Crafted engaging posts and campaigns to connect with tennis enthusiasts and style-conscious consumers.
• Launch Event Support: Curated promotional materials and covered key moments to amplify the launch’s impact.
The campaign successfully positioned Johan’s tennis apparel as a must-have for both casual players and professional athletes, driving brand awareness and boosting sales.